The Playbook is a deeply personal project by Colin Beecher — a former professional player and one of Britain’s most respected tennis coaches. Over a lifetime spent working at the highest level of the sport, Colin has built up an extraordinary body of knowledge, from on-court drills to hard-earned insights shaped by years on tour with some of the world’s best players. But the honest answer is this: you don’t need a perfect plan to begin. You just need to get going.

Big sporting moments change behaviour. When events like the Australian Open come around, attention on tennis increases dramatically. Nearly 2 billion peo “How do we start creating content?” Clubs worry about saying the wrong thing. They worry about time, confidence, consistency. They often create excuses...the courts aren't full, our coaching session isn't busy, it's not the right weather. But the honest answer is this: you don’t need a perfect plan to begin. You jus

2025 has been a defining year for Para Standing Tennis worldwide, with growing participation, visibility and opportunity for athletes across the globe. “How do we start creating content?” Clubs worry about saying the wrong thing. They worry about time, confidence, consistency. They often create excuses...the courts aren't full, our coaching session isn't busy, it's not the right weather. But the honest answer is this: you don’t need a perfect plan to begin. You just

One of the most common questions we hear from sports clubs is simple, but surprisingly difficult to answer: “How do we start creating content?” Clubs worry about saying the wrong thing. They worry about time, confidence, consistency. They often create excuses...the courts aren't full, our coaching session isn't busy, it's not the right weather. But the honest answer is this: you don’t need a perfect plan to begin. You just need to get going.

A look back at Wood & Ham’s top highlights of 2025 — from the LTA Padel National Championships and Surrey County merch to webinars, team growth and para-standing tennis.

Horsley Sports Club has long been a well-respected part of the Surrey sporting community, known for its heritage, friendly atmosphere and strong volunteer culture. As the club continued to grow, it became clear that their brand and website no longer reflected the standard of experience members enjoyed day to day. Horsley wanted a modernised identity that still felt true to their history, along with a website that was easier to navigate and maintain.